Wednesday, November 18, 2009

"Gone Google"?

Saw this ads by Google on Network World:
"Over 60% of Fortune 1000 have gone Google".

Of course there's a fine print attached to such claims: "Gone Google means using one of the Google enterprise offerings, from Google Apps to Postini...".

Sounds like a typical way of making one sound more important than actually is. Using one of your stuff means they are now in your camp? Come on. In fact, if there's one company doesn't have to do that kind of cheap marketing hype, it's Google. Doing that is just ... cheap.

On the other hand, the true target audience may not be as dismissive as I am. There are surely going to be people who start to sweat on the claim. M$ anyone?

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